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REALTOR.com Redesign

Dear Association/MLS Members,

We want to bring you up-to-date on the new REALTOR.com® website redesign that is currently in beta testing.  The new site enhancements make accessing all the rich data available on REALTOR.com® intuitive and better than ever!  The millions of consumers who visit REALTOR.com® each month will be able to find properties, as well as companies and agents, faster and more easily.

The "new" REALTOR.com will have upgrades to the search functionality and mapping presentation for current properties for sale, and the user interface design has been updated with new coloring and a tab layout at the top of the page.

Key Features of the "new" REALTOR.com - currently in "beta" release:

New "Find REALTORS®" and Free Member Profile Pages for ALL

ALL members will have the opportunity to have a Profile Page within the new Find REALTORS® search experience.  All members will be able to:

  • upload their photo
  • include an "About Me" romance paragraph
  • identify designations/certifications
  • specify languages spoken, specializations
  • Interface with social networking links (Facebook®, LinkedIn®, Twitter®).
  • Provide listing metrics - which can be turned off/on by the agent

The following link includes a short video and downloadable instructions for members on "how to" add or revise their profile: http://marketing.realtor.com/cmp/redux/3/?email=$email$&name=Valued%20Customer&realtorid=$realtorid$&custid=$custid$

Improved presentation of listing data and property information

  • The Listing Detail Pages are enhanced with more information -- including more prominently displayed Open House section, property tax and sales history, and better integration of neighborhood information
  • The New Map Search allows consumer to explore neighborhoods, find points of interest, and learn about home values all on an easy-to-read map.
  • Easier access to information that has been available on REALTOR.com for several years, such as the ability to more easily search recently sold properties and area sales statistics

New platform with improved speed and flexibility

In addition to the upgrades in the user experience, this release includes the launch of our new underlying system architecture and unified data base - bringing more technical flexibility to the site and faster search results for all users. 

Users may choose to explore the Beta version of the new site now by clicking on the link at the top of the REALTOR.com® home page.   We anticipate that the new REALTOR.com® experience will be fully released in Summer 2010.                                                               

Over One Million Downloads of REALTOR.COM® iPHONE APP in Five Months

We are also pleased to announce that the REALTOR.com iPhone application has had over 1,300,000 downloads since it was launched in January 2010!  The REALTOR.com® iPhone application is the most comprehensive real estate search on iPhone. Consumers can search based on GPS location, search nearby Open Houses, show listings on a map, and "one tap" call to the listing agent.  The REALTOR.com® iPhone app can be downloaded from Apple iTunes: itunes.apple.com/us/app/real-estate-search/id336698281  or visit our iPhone information page at www.realtor.com/iphone

If you would like more information regarding the new website redesign, please contact the REALTOR.com Customer Care Center at 800-878-4166. 

Thank you for your continued support of REALTOR.com®.